Automotive Engine Oils
Engineered to combat heat, friction, and wear. USR Power Automotive Oils provide superior lubrication that extends engine life and ensures peak performance in the toughest conditions.
Longer Life. Smoother Rides
Commercial Engine Oils
Reduce your fleet’s operational costs with lubricants designed for extended drain intervals. USR Power Heavy Duty oils protect against soot, oxidation, and engine wear—keeping your trucks on the road and out of the garage.
Because your business never stops
Industrial Lubricants
In the world of manufacturing, every second counts. USR Power Industrial Lubricants are formulated to resist oxidation and thermal breakdown, ensuring your plant runs at peak efficiency 24/7.
Minimum Friction, Maximum Output
Uncompromising Standards in Every Drop
At USR Power, “Best Practices” isn’t just a phrase—it’s our foundation. From raw material sourcing to the final seal, our rigorous quality control protocols ensure that every product exceeds international performance benchmarks.
Power of collective action, compassion, and the willingness of individuals to contribute to the greater good. There’s no greater power for change than a community discovering what it cares about. working alone achieves little, but together, much can be accomplished.
We Are a Leading Diversified Company in India
Built on a foundation of technical rigor, operational excellence, and visionary leadership shaping the future of industrial and automotive lubrication.
About Founders & Visionary Leadership
At the helm of USR Power Industries Private Limited is a leadership team driven by decades of deep industry insight, unwavering integrity, and an uncompromising commitment to engineering purity. Since our inception in 2019, our founders have steered the enterprise into a trusted national powerhouse.
By establishing advanced manufacturing infrastructure in Dadra & Nagar Haveli and Noida, and forging robust PAN-India distribution channels, leadership has ensured that every product bearing the USR POWER® insignia stands for peak performance and absolute reliability.
“We don’t merely manufacture lubricants; we engineer a protective shield for your most critical mechanical assets, ensuring uptime, efficiency, and sustainable growth across industries.”
Executive Core Values
Uncompromising Purity
Adherence to global API and JASO specifications with 100% virgin Group II/III base oils.
Partner Empowerment
Fostering long-term profitability and growth for C&FAs, distributors, dealers, and mechanics.
Continuous Innovation
Dynamic R&D investment to match the rigorous demands of modern high-revving engines.
Our Latest Works & Activities
Catch up with our latest milestone partnerships, new C&FA hub launches, regional distributor openings, and mechanic engagement events across India.
Meeting OSL Group Leadership in Odisha
Mr. A.K. Singh (Marketing Head), Mr. Bittu Kumar (CSM), and Mr. Krushna Chandra Sahoo (SRDI) met Mr. Mahima Nanda Mishra (MD & Founder of OSL Group) in Cuttack to finalize Super Distributorship for high-performance engine oils across Odisha.
Landing in West Bengal with Sri Srinivasa Enterprise
From ribbon cutting to a fully stocked mega-warehouse in Kharagpur, USR Power Industries has officially expanded into West Bengal. Certified and handed over by our Marketing Head, Mr. A.K. Singh.
New C&FA Hub Opening with Paul Blessing Food Store
Great news for trade partners across Bihar! The grand opening of the new USR Power Lubricants C&FA Center in partnership with Paul Blessing Food Store (Magadh Division) is officially complete.
Sri Ram Automobiles Opens as Jharkhand C&FA
Huge congratulations to Sri Ram Automobiles on their official opening ceremony as the C&FA of Jharkhand, welcoming strong partnerships and soaring lubricant growth across the region.
R.P. Enterprises Grand Opening in West Bengal
Sending a massive congratulations to R.P. Enterprises on their grand opening! Wishing boundless success as they power up West Bengal with our premium engine oil range at full throttle.
Mechanic Meet & Service Activity in Cuttack
Engaging local mechanics with special training sessions on engine protection and top-tier performance. Because taking care of your bike in the garage ensures safety and power on the road!
What Our Clients Say
Trusted by C&FAs, regional distributors, fleet owners, and automotive partners across India for uncompromising quality and reliability.
Deepak Raj
Paul Blessing, C&FA – USR Power Industries“Managing the C&FA operations for USR Power has been a journey of professional excellence. In this role, I see the massive scale of our production and the meticulous quality control that goes into every batch of engine oil. Our streamlined supply chain ensures that whether it’s a 210L heavy-duty drum or a 1L bike oil pack, the product reaches our partners on time and in perfect condition. USR Power isn’t just a brand; it’s a powerhouse of reliability.”
Anil Kumar
Soumit Enterprises, USR Power Distributor“Joining the USR Power family as a two-wheeler distributor has been a game-changer for my business. The demand for high-performance bike oils like the 4T Plus 20W40 and 10W30 Scooter Oil is at an all-time high. The feedback from mechanics and riders is consistently positive—they notice the engine smoothness immediately. With USR Power’s support, my distribution network is growing faster than ever.”
Mausam Sharma
Mausam Oil, Regional Distributor“Since becoming the Regional Distributor for USR Power, the response from our local market has been phenomenal. Mausam Oil is proud to bring UAE-standard synthetic technology to our region’s vehicles. Our partners trust the ‘Purity is Our Priority’ promise, and we’ve seen a significant increase in repeat customers who demand nothing less than USR Power for their tractors and heavy-duty machinery. It’s a partnership built on quality and growth.”
Krushna Chandra Sahoo
Shree Radha Rani India, Cuttack“As the Regional Distributor for USR Power in Cuttack, my mission has always been to provide the highest quality lubricants to our local community. The ‘Purity is Our Priority’ philosophy resonates deeply with our customers, from tractor owners to heavy-vehicle fleet managers. Partnering with USR Power Industries has allowed us to set a new benchmark for engine performance and reliability in Odisha. We aren’t just selling oil; we are powering the local economy.”
Frequently Asked Questions
Find expert answers regarding our advanced lubricants, oil maintenance, and explore partnership opportunities with USR Power.
Grow With Us & Earn!
Ready to work together? Drop us a message and our corporate team will get back to you within 24 hours.
Advanced 4T Formulation
Maximum pickup and peak performance for your 4-stroke engine
More Kilometers, Less Maintenance
Maximize your fleet’s uptime with USR Power LCV/HCV oils.
Maximum Protection-Minimum Fuel Consumption
Precision oils designed for the sophisticated needs of modern passenger cars
Power Your Harvest
Don’t let downtime hold you back. With advanced synthetic technology and API CI-4 protection, USR Power ensures your tractor stays in peak condition from sunrise to sunset.
210L drum for high-volume maintenance schedule
From construction sites to freight routes, USR Power provides a high-tenacity oil film that guards against oxidation and sludge. Heavy-duty protection that starts the moment you turn the key.
USR Power Industries is a multi-sector powerhouse driving innovation in lubricants, construction ,FMCG and Business Services